KOREASCHOLAR

TOWARD TRANSFORMATIVE RESILIENCE CAPACITY: SPORT INDUSTRY AND SPORT CONSUMER SPATIAL BEHAVIOR-BASED CONSUMER RESILIENCE

Changwook Kim, Seongjin Yoo, Min-Jun Kim, Sejin Ko, Jeounghak Lee

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) pp.933-934

THE EFFECT OF CUSTOMER ENGAGEMEMTN EXPERIENCE ON REPURCHASE INTENTION BASED ON THE CAPAABILITY OF TECHNICAL SUPPORT OF SALESPERSON IN CUSTOMER PERCEIVED QUALITY OF SERVICE: FOCUSED ON THE ENERGY INDUSTRY IN NEED OF LONG-TERM SERVICE

Seo Chul Jang, So Young Her, Kyung Hoon Kim

Global Marketing Conference 2020 Global Marketing Conference at Seoul (2020.11) p.598

A CROSS VALIDATION OF CONSUMER-BASED BRAND EQUITY (CBBE) SCALES IN FASHION RETAIL INDUSTRY

Sertaç Çifci, Yüksel Ekinci, Georgina Whyatt

Global Marketing Conference 2014 Global Marketing Conference at Singapore (2014.07) pp.1459-1468