KOREASCHOLAR

EFFECTS OF SOCIAL MEDIA POSTING ON EXPERIENTIAL ASPECTS OF MATERIAL PRODUCTS AND LIKING OF THEM

Seunghyeon Cho, Jeonghwa Seo, Hakkyun Kim, Sangdo Oh

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) pp.1057-1058

THE EFFECT OF TOUCH DEVICES ON PRODUCT LIKING

John Yi, Jesper Nielsen

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.1040

DISEASE SALIENCE AND VISUAL COMPLEXITY: WHEN, HOW, AND WHY DISEASE SALIENCE DECREASES LIKING FOR COMPLEX DESIGN

Seojin Stacey Lee, Joonkyung Kim, Yaeri Kim, Kiwan Park

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.564

WHEN “LIKING” VERSUS POSTING ON SOCIAL MEDIA STRENGTHENS OR WEAKENS PREFERENCE FOR LUXURY PRODUCTS

Jungsun Cho, Junghyun Kim, Bruno Godey

Global Marketing Conference 2020 Global Marketing Conference at Seoul (2020.11) p.57