KOREASCHOLAR

EMBEDDING INNOVATIVE INTERNET-BASED COMMUNICATION TOOLS INTO BUSINESS MODEL: LONGITUDINAL QUANTITATIVE STUDY

Kolesnik Nadezda, Tretyak Olga

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) pp.936-937

A LONGITUDINAL STUDY OF TURKISH MARKETING ACADEMIA: WHAT HAS CHANGED, WHAT HAS NOT IN A DECADE?

B. Zafer Erdogan, Semra Dogan, M.Sami Islek

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) pp.36-49

THE SYNERGETIC EFFECT OF INTERACTION ORIENTATION WITH ENTREPRENEURIAL ORIENTATION ON FIRM PERFORMANCE - A LONGITUDINAL STUDY

Melania Mateias, Malte Brettel

Global Marketing Conference 2016 Global Marketing Conference at Hong Kong (2016.07) pp.1258-1259

EFFECTS OF CUSTOMER INTERACTION ORIENTATION ON CUSTOMER SATISFACTION AND FIRM PERFORMANCE: A LONGITUDINAL STUDY

Melania Mateias, Malte Brettel

Global Marketing Conference 2016 Global Marketing Conference at Hong Kong (2016.07) pp.147-148