KOREASCHOLAR

THE SILVER LINING OF COVID-19: UNDERSTANDING CONTINUOUS USAGE INTENTION OF MOBILE PAYMENT USERS

Dinarti Tarigan, Wen-Hai Chih, Kai-Yu Wang

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.439

SOCIAL MEDIA USAGE AND MOBILE SHOPPING BEHAVIOR

Jae Yeon Yoon, Jeonghye Choi, Sue Ryung Chang

Global Marketing Conference 2020 Global Marketing Conference at Seoul (2020.11) p.1450

SOCIAL INFLUENCE THROUGH VIDEO STREAMING APPLICATIONS: AN ANALYSIS OF MOBILE CONSUMERS’ USAGE BEHAVIOR

Youshin Kwak, Chang Hee Park, Jeonghye Choi

Global Marketing Conference 2020 Global Marketing Conference at Seoul (2020.11) pp.1054-1055

FACTORS LEADING TO CONTINUOUS USAGE OF AI SERVICES ON MOBILE SHOPPING

Cheuknga Chan, Hanglei Guo

Global Marketing Conference 2020 Global Marketing Conference at Seoul (2020.11) p.96

A DUAL-ROUTE PERSPECTIVE ON EMOTICON USAGE IN MOBILE INSTANT MESSAGING

Sara H. Hsieh, Timmy Tseng

Global Marketing Conference 2016 Global Marketing Conference at Hong Kong (2016.07) pp.1342-1347

MOBILE PHONE USAGE BEHAVIOR IN INDONESIA

Dyah Hapsari Fajarini, Mustika Sufiati Purwanegara

Global Marketing Conference 2016 Global Marketing Conference at Hong Kong (2016.07) pp.1199-1200

THE EFFECT OF PERCEIVED VALUE OF MOBILE SOCIAL NETWORK GAME(MSNG) ON CONTINOUS USAGE INTENTION IN CHINA : FOCUSED ON MEDIATION EFFECT OF COMMITMENT

Tae-Hoon Kang, Hyoung-Gil Kim, LanLan Kong

Global Marketing Conference 2014 Global Marketing Conference at Singapore (2014.07) p.2024