KOREASCHOLAR

PAYMENT WITH BITCOIN? TAKE MY MONEY! HOW INNOVATIVE PAYMENT METHODS INFLUENCE CONSUMERS’ PURCHASE INTENTION

Stephan Traut

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) pp.1004-1009

“I WILL DONATE TIME TODAY AND MONEY TOMORROW”: THE MODERATING ROLE OF ATTITUDE TOWARD NONPROFIT ORGANIZATION ON DONATION INTENTION

Doori Song, Dong Hoo Kim

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) p.862

THE POWER OF MONEY: COMPARING MIDDLE CLASS ATTITUDES IN INDIA AND KOREA

Altaf Merchant, Gregory Rose, Sunmee Choi, Drew Martin

Global Marketing Conference 2016 Global Marketing Conference at Hong Kong (2016.07) pp.592-593

THE IMPACT OF GENERATION Y MONEY ATTITUDES ON COMPULSIVE BUYING: CONTINGENCY EFFECTS OF CHILDHOOD FAMILY RESOURCES AND GENDER

Duh Helen Inseng, Thorsten Teichert

Global Marketing Conference 2016 Global Marketing Conference at Hong Kong (2016.07) pp.69-79

ARE SUPER BOWL ADS A SUPER WASTE OF MONEY? THE INTERMEDIARY ROLE OF CUSTOMER EQUITY ON STOCK PRICE

Sascha Raithel, Charles R. Taylor, Stefan J. Hock

Global Marketing Conference 2014 Global Marketing Conference at Singapore (2014.07) pp.2017-2018

FOR LOVE OF MONEY OR COUNTRY? THE FILIPINO FIRMS AT THE MANILA FAME TRADE FAIR

Luz Suplico Jeong, Rechel Arcilla

Global Marketing Conference 2014 Global Marketing Conference at Singapore (2014.07) p.1243

THE SHAPE OF MONEY – HOW INNOVATIVE PAYMENT METHODS IN SERVICES CAN INFLUENCE THE OVERALL STORE PRICE IMAGE

Tomas Falk, Alexander J. Mrozek, Werner H. Kunz, Jeroen J.L. Schepers

Global Marketing Conference 2014 Global Marketing Conference at Singapore (2014.07) p.582