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Global Marketing Conference 2016 Global Marketing Conference at Hong Kong (2016.07) pp.592-593
THE IMPACT OF GENERATION Y MONEY ATTITUDES ON COMPULSIVE BUYING: CONTINGENCY EFFECTS OF CHILDHOOD FAMILY RESOURCES AND GENDER
Duh Helen Inseng, Thorsten Teichert
Global Marketing Conference 2016 Global Marketing Conference at Hong Kong (2016.07) pp.69-79