KOREASCHOLAR

SPATIAL COOPETITION AND PEER-TO-PEER ACCOMODATION PRICES

Hanna Lee, Seongsoo Jang, Jinwon Kim

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) pp.931-932

IDENTIFYING INTERACTIVE VALUE FORMATION IN A PEER-TO-PEER SHARING : A TEXT-MINING APPROACH

Hyunsu Kim, Hyejo Hailey Shin, Kevin Kam Fung So

Global Marketing Conference 2020 Global Marketing Conference at Seoul (2020.11) pp.1057-1062

THE SPATIALLY VARYING EFFECT OF PRODUCT ATTRIBUTES ON PEER-TO-PEER HOMESHARING PERFORMANCE: A CASE STUDY OF MIAMI AIRBNB LISTINGS

Seongsoo Jang, Jinwon Kim

Global Marketing Conference 2020 Global Marketing Conference at Seoul (2020.11) pp.584-586

THE FIRST TRAVELER ATTRIBUTES FOR SUBSEQUENT PEER-TO-PEER RIDESHARING DEMAND: EFFECTS OF HOMOPHILY AND HETEROPHILY

Seongsoo Jang, Mehdi Farajallah

Global Marketing Conference 2020 Global Marketing Conference at Seoul (2020.11) pp.581-583

CAPTURING VALUE FROM SHARING: THE INTERPLAY AMONG INTRINSIC AND EXTRINSIC PRODUCT CUES IN PEER-TO-PEER TRANSPORTATION SHARING DEMAND

Seongsoo Jang, Mehdi Farajallah

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) p.891

CONFORMANCE TO SCIENCE: A NEW APPROACH TO PEER REVIEW

Kesten C. Green, J. Scott Armstrong

Global Marketing Conference 2016 Global Marketing Conference at Hong Kong (2016.07) p.136

CROSS-NATIONAL INFLUENCERS ON PEER-TO-PEER SYSTEM ADOPTION: THE CASE OF ONLINE AUCTIONS

Tony C. Garrett, Jong-Ho Lee, Stefan Bodenburg

Global Marketing Conference 2014 Global Marketing Conference at Singapore (2014.07) pp.343-344