KOREASCHOLAR

TRAVELLING WITHIN THE BORDERS: HOW PLACE AUTHENTICITY DRIVES OUTCOMES

Aikaterini Manthiou, Nathalie Spielmann, Barry J. Babin

Global Marketing Conference 2016 Global Marketing Conference at Hong Kong (2016.07) p.825

IS THIS AN AUTHENTIC PLACE? THE INFLUENCE OF AUTHENTICITY IN THE TOURIST´S DESTINATION SELECTION

Jeanne Rosalina Botelho Maciel, Eliane Cristine Francisco Maffezzolli

Global Marketing Conference 2016 Global Marketing Conference at Hong Kong (2016.07) pp.321-325