KOREASCHOLAR

THE EFFECT OF RESTAURANT INNOVATIVENESS ON CUSTOMER ADVOCACY

Chang-Hua Yen, Hui-Hsuan Yen, Shu-Chin Wu, Ko-Yu Chang

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.1064

THE EFFECT OF RESTAURANT PLATFORM ENDORSEMENTS ON CUSTOMERS’ ATTITUDES: A BIG DATA-BASED QUASI-EXPERIMENTAL APPROACH

Dohyung Bang, SooCheong (Shawn) Jang

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.935

THE EFFECT OF RESTAURANT INNOVATIVENESS ON CUSTOMER ADVOCACY

Chang-Hua Yen, Hui-Hsuan Yen, Shu-Chin Wu, Ko-Yu Chang

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.307

IMPACTS OF ONLINE REVIEWS ON CONSUMERS' DECISION-MAKING: APPLICATION OF TOPIC MODELING IN RESTAURANT SERVICES

Fangzhou Li, Zhen Li, Shuai Yang, Ken Ishibashi

Global Marketing Conference 2020 Global Marketing Conference at Seoul (2020.11) p.1350

ONLINE CUSTOMER ENGAGEMENT AMONG RESTAURANT CUSTOMERS: THE IMPORTANCE OF ENHANCING FLOW FOR SOCIAL MEDIA USERS

Michelle (Myongjee) Yoo, Wan Yang, Bomin Kim

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) pp.644-645

RUN-OF-THE-MILL OR AVANT GARDE? IDENTIFYING RESTAURANT CATEGORY POSITIONING AND TASTEMAKERS FROM DIGITAL GEOLOCATION HISTORY

Banerjee Syagnik, Amit Poddar

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) p.2

MENU-ENGINEERING IN RESTAURANTS: USING PORTION SIZES ON PLATS TO PROMOTE HEALTHY EATING

Machiel J. Reinders, Marlijn Huitink, Joris Heijnen

Global Marketing Conference 2016 Global Marketing Conference at Hong Kong (2016.07) pp.1066-1067

THE INFLUENCE OF THE JAPANESE TEA CEREMONY ON JAPANESE RESTAURANT HOSPITALITY: IMPLICATIONS FOR A THEORY OF CO-CREATION

Yoshinobu Sato, Mark E. Parry

Global Marketing Conference 2014 Global Marketing Conference at Singapore (2014.07) p.2149