KOREASCHOLAR

DECODING GLOBAL LUXURY: CROSS-CULTURAL EVALUATIONS OF MICHELIN RESTAURANTS AND CELEBRITY CHEF BRANDING

Hui-Wen Teng, Hsing-Lun Liu, Yu-Chen Hung, Kuo-Chin Wang, De-Yen Liu

Global Marketing Conference 2025 Global Marketing Conference at Hong Kong (2025.07) p.1081

AUTHENTIC FOR WHOM? THE ROLE OF TRADITION IN RESTAURANTS AND THE IMPACT OF OVERTOURISM

Paolo Cunico, Francesca Checchinato, Vladi Finotto

Global Marketing Conference 2025 Global Marketing Conference at Hong Kong (2025.07) pp.978-983

"HAVE YOU ENJOYED A MEAL SERVED BY A ROBOT?" - CONSUMERS' RESISTANCE TO THE USE OF ROBOTICS AND SERVICE AUTOMATION IN RESTAURANTS

Joanna Santiago, Flávio Tiago, Teresa Borges-Tiago

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.1062

DRIVERS OF ATTITUDINAL AND BEHAVIOURAL LOYALTIES TO SELECTED RESTAURANTS IN AN EMERGING MARKET

Isolde Lubbe, Helen Duh

Global Marketing Conference 2020 Global Marketing Conference at Seoul (2020.11) pp.1394-1400

POSITIONAL ADVANTAGE AND PERFORMANCE: THE INFLUENCE OF CUSTOMER ENGAGEMENT AND ABSORPTIVE CAPACITY IN INNOVATION ENTREPRENEURSHIP RESTAURANTS

Sheng-Fang Chou, Jeou-Shyan Horng, Chih-Hsing Liu, Xinni Xiao

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) pp.1605-1606

FREE GIFT FOR CUSTOMER EXPERIENCE IN RESTAURANTS: EFFECTS OF TIMING OF GIFT OFFERS AND CONSUMPTION OCCASIONS

Eunkyeong Jung, Sejin Ha

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) p.406

A TEXTUAL ANALYSIS OF TRIPLE STARRED RESTAURANTS’ WEBSITES AND THEIR REVIEWS IN DINING GUIDES

Nathalie Montargot

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) p.241

ANALYSING SENTIMENTS OF ONLINE REVIEWS ON RESTAURANTS IN MALAYSIA USING PREDICTIVE TEXT ANALYTICS

Kok Wei Khong, Fon Sim Ong, Babajide AbuBakr Muritala, Ken Kyid Yeoh

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) p.200

EXPANDING UNDERSTANDING OF CUSTOMER ENGAGEMENT: A SUBTLE CO-CREATION PROCESS AT RESTAURANTS

Eojina Kim, Liang (Rebecca) Tang

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) p.113

MOTIVATION, ATTITUDES, AND MENU LABEL USE AND THEIR EFFECTS ON HEALTHY MENU SELECTION AMONG CUSTOMERS IN RESTAURANTS

Sunny Ham

Global Marketing Conference 2016 Global Marketing Conference at Hong Kong (2016.07) p.1219

MENU-ENGINEERING IN RESTAURANTS: USING PORTION SIZES ON PLATS TO PROMOTE HEALTHY EATING

Machiel J. Reinders, Marlijn Huitink, Joris Heijnen

Global Marketing Conference 2016 Global Marketing Conference at Hong Kong (2016.07) pp.1066-1067