KOREASCHOLAR

THE DARK SIDE OF CHATBOTS AND ITS EFFECT ON THE CUSTOMER EXPERIENCE IN LUXURY RETAILING

Ruofei Chen, Rosy Boardman, Claudia Henninger

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) pp.1052-1053

HOW IMMERSIVE RETAILING AFFECTS CONSUMERS’ URGE TO BUY: IMPACTS OF SELF-IMAGERY, POSITIVE EMOTION, AND SELF-RELEVANCE

Ju Yeun Jang, Do Yuon Kim

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) pp.1034-1039

CONSUMER RESPONSES TO AI APPLICATIONS IN OMNICHANNEL LUXURY RETAILING: AN EXPLORATIVE STUDY

Serena Rovai, Cecilia Pasquinelli, Camen Teh

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) pp.1032-1033

PRICING TRANSPARENCY IN INTERNATIONAL RETAILING

Kacy Kim, Yuhosua Ryoo, Srdan Zdravkovic, Sukki Yoon

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.981

EXAMINING AFRICAN MILLENNIALS' INTERACTION WITH RETAILING AND DISTRIBUTION CHANNELS IN THE NEW DIGITAL AGE-THE REALITIES

Tendai Chikweche, James Lappeman, Paul Egan, Hossain Mohammed

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) pp.903-904

THE DARK SIDE OF CHATBOTS AND ITS EFFECT ON THE CUSTOMER EXPERIENCE IN LUXURY RETAILING

Ruofei Chen, Rosy Boardman, Claudia Henninger

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) pp.863-864

HOW DOES INNOVATIVE SERVICE OF LAST MILE DELIVERY AFFECT CUSTOMER SATISFACTION IN ONLINE RETAILING?

Min-Sook Park, Jongkuk Shin, Yong Ju

Global Marketing Conference 2020 Global Marketing Conference at Seoul (2020.11) p.1499

ROLE OF MOBILE VISUAL SEARCH IN ON-LINE FASHION RETAILING

Tungyun Liu, Eunju Ko, Heeju Chae

Global Marketing Conference 2020 Global Marketing Conference at Seoul (2020.11) p.1348

SYSTEMATIC REVIEW OF OMNICHANNEL RETAILING AND FUTURE RESEARCH AVENUES

Anh Thi Van Nguyen, Thinh Hoang, Robert McClelland, Nga Viet Le, Len Thi Dinh

Global Marketing Conference 2020 Global Marketing Conference at Seoul (2020.11) pp.901-902

OFFLINE TOUCH AND ONLINE RETAILING: EVIDENCE FROM A FIELD EXPERIMENT

Sanghwa Kim, Jeonghye Choi, Seung Hyun Kim

Global Marketing Conference 2020 Global Marketing Conference at Seoul (2020.11) p.204

CONSUMER BEHAVIOR AND THE TYPE OF RETAILER: AFFECTING FACTORS AND TYPE CLASSIFICATIONS - FOCUSING ON CONSUMPTION VALUES -

Junji Miyamoto

Global Marketing Conference 2020 Global Marketing Conference at Seoul (2020.11) pp.1080-1084

PRACTICE OF WINE IMPORTING AND RETAILING IN CHINA: AN AUSTRALIAN WINE TRADE PERSPECTIVE

Qiushi (Cathy) Gu, Songshan (Sam) Huang, Janelle Chan, Jin Yin, Min Chen

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) p.1418

AN INQUIRY ON ENGAGEMENT BEHAVIOR AND CUSTOMER RELATIONSHIP IN OMNI-CHANNEL RETAILING

Ushio Dazai, Akihiro Nishihara, Takashi Okutani, Hiroyuki Tsurumi

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) p.384

THE ROLE OF FEELING OF CONTROL IN CONSUMERS’ PREFERENCE FOR SURPRISE-ME SUBSCRIPTION SERVICES

Lan Xia, Jill Lei

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) p.1059

HOW TO PERFORM RELATIONSHIP BONDING STRATEGY ON MULTICHANNEL RETAILING?

Hsin-Wei Wang

Global Marketing Conference 2016 Global Marketing Conference at Hong Kong (2016.07) pp.896-903

CHARACTERISTICS OF THE JAPANESE TYPE OF OMNI CHANNEL RETAILING

Kimihiko Kondo

Global Marketing Conference 2016 Global Marketing Conference at Hong Kong (2016.07) pp.856-860

THE EFFECTS OF ORGANIZATIONAL STRUCTURE ON MARKET ORIENTATION AND INNOVATION ORIENTATION IN RETAILING

Yuji Sakagawa, Sami Kajalo

Global Marketing Conference 2016 Global Marketing Conference at Hong Kong (2016.07) pp.215-219

LUXURY RETAILING

Suzane Strehlau

Global Marketing Conference 2014 Global Marketing Conference at Singapore (2014.07) pp.1986-1989

DOES THE GLUE VALUE OF FASHION BRANDS TRANSLATE IN THEIR FLAGSHIP STORES? AN EXPLORATORY STUDY ON THE RELATIONSHIP BETWEEN STRATEGIC BRANDING AND RETAILING

Karinna Nobbs, Marco Mossinkoff

Global Marketing Conference 2014 Global Marketing Conference at Singapore (2014.07) pp.1097-1098

A STUDY OF RETAILING INNOVATION PROCESS OF SUPERMARKET IN JAPAN

Shinya Nakami

Global Marketing Conference 2014 Global Marketing Conference at Singapore (2014.07) pp.992-996