KOREASCHOLAR

IMPLEMENTING SELF-DETERMINATION THEORY (A-R-C- THEORY) IN COUNTRY IMAGE EVALUATIONS. THE CASE OF GREECE, CYPRUS, ISRAEL, AND EGYPT. A THEORETICAL CONCEPTUAL FRAMEWORK

Katerina G. Papakonstantinou, Artemis Panigyraki

Global Marketing Conference 2020 Global Marketing Conference at Seoul (2020.11) pp.767-779

THE IMPACT OF TOURISM DESTINATION IMAGE AND TOURISTS’ SELF-CONCEPT CONGRUITY ON INTENTION TO VISIT

Qi Yao, Dan Zhang, Guoqun Fu

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) p.573

TRANSGRESSING A GROUP VALUE IN A TRANSCULTURAL EXPERIENCE: IS TARNISHING THE GROUP IMAGE MORE PAINFUL THAN TARNISHING THE SELF-IMAGE?

Sergio W. Carvalho, Hesham Fazel

Global Marketing Conference 2016 Global Marketing Conference at Hong Kong (2016.07) pp.826-827

THE EFFECT OF SELF-IMAGE CONGRUENCEWITH ADVERTISEMENT ON LUXURY BRAND LOYALTY

Min-Sook Park, Jong-Kuk Shin, Yong Ju

Global Marketing Conference 2016 Global Marketing Conference at Hong Kong (2016.07) pp.156-157