KOREASCHOLAR

TRANSFORMING HOSPITALITY: THE IMPACT OF SERVICE ROBOT INTEGRATION ON CUSTOMER EXPERIENCE AND ORGANIZATIONAL BRAND REPUTATION

Natalia De Mena-Fernandez De Larrea, Maria Elena Aramendia-Muneta, Maria Pilar Martinez-Ruiz

Global Marketing Conference 2025 Global Marketing Conference at Hong Kong (2025.07) p.1031

SERVICE ROBOTS IN HOSPITALITY: HOW WARMTH AND COMPETENCE INFLUENCE CUSTOMER REACTIONS TO HUMAN AND ANIMAL-LIKE ROBOTS

Bryan Usrey, Hiroaki Saito

Global Marketing Conference 2025 Global Marketing Conference at Hong Kong (2025.07) p.378

GENERATIVE ARTIFICIAL INTELLIGENCE AS A CATALYST FOR REVITALIZING HOSPITALITY SPIRIT: SUSTAINING THE CORE OF HUMAN-CENTRIC SERVICE

Hsuan Hsu

Global Marketing Conference 2025 Global Marketing Conference at Hong Kong (2025.07) p.360

SERVICE ROBOT IN TOURISM AND HOSPITALITY SERVICES: ARE TECHNOLOGIES DRIVING A LONELINESS PARADOX?

Min Yan, Qionglei Yu

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.1022

AUTONOMOUS CONSUMPTION:ROBOTS IN HOSPITALITY AND TOURISM SERVICE

Jingyu Liu, Yibei Li, Lingxu Zhou

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.115

SERVICE ROBOTS IN HOSPITALITY FIRMS? APPLICATION OF THE ROBOT IMPLICIT ASSOCIATION TEST (RIAT)

Kwang Ho Lee, Chih-Lun Yen, Choongbeom Choi

Global Marketing Conference 2020 Global Marketing Conference at Seoul (2020.11) pp.966-970

BACK TO THE ROOTS - THE INFLUENCE OF CHILDHOOD ENGAGEMENT ON HOSPITALITY SERVICE FAILURE EVALUATION

Marie-Christin Papen, Florian U. Siems, Werner H. Kunz

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) p.796

THE REVITALIZATION OF THE SERVICE PHILOSOPHY OF OMOTENASHI IN THE JAPANESE HOSPITALITY INDUSTRY

Yoshinobu Sato, Mark E. Parry

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) p.760