KOREASCHOLAR

ESCAPING THE SERVICESCAPE INTO A VIRTUAL REALITY – CREATING CUSTOMER VALUE THROUGH TELEPRESENCE

Daniel Zimmermann, Eva-Cosmea Fuhrmann

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) pp.1469-1470

SOCIAL INVOLVEMENT AND CONSUMPTION MOTIVATION: CO-CREATION OF MAGIC IN THE BAR SERVICESCAPE

Lisa McNeill, Damien Mather

Global Marketing Conference 2016 Global Marketing Conference at Hong Kong (2016.07) pp.654-663

THE ROLE OF SERVICESCAPE ON CUSTOMERS’ EMOTION, PERCEIVED QUALITY AND IMAGE: THE MEDICAL TOURISM CONTEXT

Sandra Maria Correia Loureiro, Eduardo Moraes Sarmento

Global Marketing Conference 2014 Global Marketing Conference at Singapore (2014.07) pp.1717-1729