KOREASCHOLAR

Effects of certification mark information indicated in the cosmetics package on quality evaluation, trust, attitude, and purchase intention

Jumi Lee, Eunah Yoh

복식문화연구 31권 4호 (2023.08) pp.430-451

A study on the effectiveness of authenticity marketing - Focusing on the mediating role of brand trust -

Hye Jung Kim, Young-Ju Rhee

복식문화연구 31권 3호 (2023.06) pp.394-410

Effect of shopping platform attribute evaluations on platform trust and reuse intention - General shopping platforms vs. fashion shopping platforms -

Seung Yeon Kim, Eunah Yoh

복식문화연구 31권 3호 (2023.06) pp.310-329

The characteristics of fashion live commerce channels and consumer trust

Shinyoung Park, Su-yun Shin

복식문화연구 29권 5호 (2021.10) pp.665-678

The effect of information source and content informativeness on acceptance intention in a live commerce shopping environment - The mediating effects of trust -

Mi Young Choi

복식문화연구 29권 4호 (2021.08) pp.554-571

Effects of image congruity of social commerce and fashion brand types on purchase intention - Moderating effects of trust and price sensitivity -

Hyeonyong Park, Hyung Woo Choi, Hyun-Hwa Lee

복식문화연구 27권 2호 (2019.04) pp.81-97

Effects of type of fashion advertisement, brand extension and consumer innovativeness on advertising credibility

Sun Ah Kim, Sun Jin Hwang

복식문화연구 26권 5호 (2018.10) pp.714-726

The effect of consumer trust on positive online reviews of cosmetics

Ji Hye Park, Mi Sook Kim, Choon Sup Hwang

복식문화연구 25권 6호 (2017.12) pp.831-846

브랜드 신뢰와 사회적 CSR 동기귀인이 환경친화적 라인확장에 미치는 영향

문희강, 이현화

복식문화연구 제23권 제4호 (2015.08) pp.537-553

국내 패션기업과 협력업체와의 관계에서 신뢰와 몰입에 영향을 미치는 변인 : 관계 기간의 조절 효과

박나리, 박재옥

복식문화연구 제21권 제2호 (2013.04) pp.220-233

의류제품 소비자의 신뢰와 만족 및 애호도와 구전의 구조적 관계

조현주

복식문화연구 제11권 제6호 (2003.12) pp.793-807