KOREASCHOLAR

Impact of Instagram personalized fashion advertising on consumer perception and behavior

Suhyun Jeon, Minjung Park

복식문화연구 33권 2호 (2025.04) pp.129-154

Effect of body image perception and self-esteem on clothing consumption behavior among college students

Ju Ae Kim, Eun Ju Oh

복식문화연구 32권 6호 (2024.12) pp.800-812

The impact of consumer smartness and the perceived intellectual capital of fashion firm on value co-creation behavior intention in virtual worlds

Soo-kyoung Ahn, Eunjeong Ryou

복식문화연구 32권 2호 (2024.04) pp.148-163

Awareness, attitude, and behavior of global and Korean consumers towards vegan fashion consumption - A social big data analysis -

Yeong-Hyeon Choi, Sungchan Yeom

복식문화연구 32권 1호 (2024.02) pp.38-57

A study on the effect of importance of information and communication technology service in fashion stores on behavior intention

Min-kyung Kim, Ji-hun Yu

복식문화연구 29권 6호 (2021.12) pp.922-931

Market segmentation based on the clothing benefits of female college students in Uzbekistan - Clothing involvement and clothing purchasing behavior -

Parpikhodjaeva Nargiza, Okhee Lee

복식문화연구 29권 6호 (2021.12) pp.795-809

Marketing strategy effects on brand interest and consumer behavior to establish a consumer relationship in fashion brand stores - Comparing of Korean and Chinese active seniors -

Sang In Lee, Jihun Yu

복식문화연구 29권 5호 (2021.10) pp.634-650

Consumer confusion, shopping fatigue, and negative purchasing behavior in internet shopping environment

Jong-Ouk Kim

복식문화연구 29권 4호 (2021.08) pp.505-521

The effects of fashion consumers’ moral identity and empathy propensity on ethical consumption attitude and donation behavior

Eun-Jin Lee

복식문화연구 29권 3호 (2021.06) pp.307-327

The cosmetic buying behavior of women in their 20s - Focused on differences by cosmetic involvement -

Kwanghee Park, Mi-Hwa Choi

복식문화연구 27권 6호 (2019.12) pp.569-581

Perception of marriage and marriage preparation - Consumers’ age-related behavior differences -

Seongmi Cho, Jihun Yu

복식문화연구 27권 5호 (2019.10) pp.461-478

Language network analysis of make-up behavior research

Kyoungjin Baek

복식문화연구 27권 3호 (2019.06) pp.274-284

Socially responsible purchase behavior of clothing shoppers

Eun Hye Kim, Kyu-Hye Lee

복식문화연구 27권 2호 (2019.04) pp.181-192

Purchasing and using behavior according to the experiences of side effects

Taemi Kim

복식문화연구 27권 2호 (2019.04) pp.169-180

Cross-channel consumption behavior of clothing product - A cross-category analysis -

Woo Jung Hong, Kyu-Hye Lee

복식문화연구 27권 2호 (2019.04) pp.98-108

Effect of eco-friendly clothing knowledge and consciousness on ecological clothing consumption behavior

Kyung-Sook Kwon, Kyu-Hye Lee

복식문화연구 26권 6호 (2018.12) pp.982-993

Luxury value-based segmentation, brand personality, and purchase behavior of Mongolian female consumers

Ganbold Amarjargal, Jonghoon Kim, Jee-Sun Park

복식문화연구 26권 3호 (2018.06) pp.427-449

Structural model of complaint behavior for hair style, compensation, and hair salon patronage

Hye Won Lee, Mi Young Kim

복식문화연구 26권 3호 (2018.06) pp.282-295

Determinants of purchase intention for vegan fashion products - Application of the modified planned behavior model -

Eunah Yoh

복식문화연구 26권 2호 (2018.04) pp.125-139

Men’s information search and purchasing behavior related to cosmetic involvement focusing on Korean men in their 20s and 30s

Hye Rim Hong, Kyoungjin Baek

복식문화연구 25권 6호 (2017.12) pp.804-818