KOREASCHOLAR

The impact of the marketing characteristics of Wanghong on Chinese consumers’ attitudes and purchase intentions towards fashion products

Yang Yang Xiong, Yeonjung Won, Eunjung Shin

복식문화연구 33권 1호 (2025.01) pp.34-46

A study on the effect of consumption value satisfaction on brand image and repurchase intention of eco-friendly fashion products

Min-kyung Kim

복식문화연구 32권 4호 (2024.08) pp.564-576

Research on features of eco-friendly fashion products for the development of typology of eco-friendly fashion products

Eunah Yoh

복식문화연구 32권 1호 (2024.02) pp.86-107

Factors affecting consumers’ perceptions of the public recycling of fashion waste and circular fashion products

Hyojung Suk

복식문화연구 31권 2호 (2023.04) pp.141-160

Design guidelines for extending the longevity of fashion products - Focused on women’s formal wear -

임민정, 박문희

복식문화연구 30권 6호 (2022.12) pp.799-813

A study on the development of fashion cultural products by applying Korean folk painting - Focus on the necktie and scarf -

방혜경, 김태미

복식문화연구 30권 5호 (2022.10) pp.689-702

A comparison of the types and characteristics of the purchase channel journey of fashion products in the MZ generation

이정우, 김미영

복식문화연구 30권 5호 (2022.10) pp.656-674

How Instagram usage time and spending on fashion products affects product attitude and purchase intention according to influencer type

Ji-hye Kwak, Eunah Yoh

복식문화연구 28권 6호 (2020.12) pp.875-889

Changes in consumer perception of fashion products in a pandemic - Effects of COVID-19 spead -

Yeong-Hyeon Choi, Kyu-Hye Lee

복식문화연구 28권 3호 (2020.06) pp.285-298

Informatics analysis of consumer reviews for ｢Frozen 2｣ fashion collaboration products - Semantic networks and sentiment analysis -

Yeong-Hyeon Choi, Kyu-Hye Lee

복식문화연구 28권 2호 (2020.04) pp.265-284

A study on consumer attitudes and purchase intentions for 3D printed products in the fashion industry

Jisoo Kim, Sangmoo Shin

복식문화연구 26권 6호 (2018.12) pp.919-933

Perceived risks in purchase decision of paper fashion products - Focusing on bags and wallets made with Jumchi-Hanji papers -

Heesook Hong, Heyseong Kim

복식문화연구 26권 3호 (2018.06) pp.450-470

Effect of moral identity on attitude toward and purchase intention of upcycled fashion products - Comparison of purchasers and non-purchasers -

Eunah Yoh

복식문화연구 26권 3호 (2018.06) pp.409-426

Determinants of purchase intention for vegan fashion products - Application of the modified planned behavior model -

Eunah Yoh

복식문화연구 26권 2호 (2018.04) pp.125-139

한국의 세계유산을 활용한 패션문화상품 개발 - 한글 글자꼴과 건축물을 중심으로 -

송재민, 김지영, 최종명

복식문화연구 25권 5호 (2017.10) pp.611-628

Effects of K-drama on attitudes of Chinese consumers toward Korean fashion products

Jee-Sun Park, So Won Jeong, Kyu-Hye Lee

복식문화연구 25권 1호 (2017.02) pp.32-47

Influences of channel assessment on the usage levels of multi-channels by product category in decision making process for purchasing fashion products

Sung Ryul Park, Mi Sook Kim

복식문화연구 24권 6호 (2016.12) pp.803-816

패션제품 구매과정에서 소비자 망설임에 영향을 주는 요인에 관한 연구

김소희, 박인애, 박지선

복식문화연구 24권 3호 (2016.06) pp.385-398

스마트패션제품 수용에 관한 연구 - 확장된 기술수용모형 실증연구 -

정소원, 노정심

복식문화연구 24권 2호 (2016.04) pp.263-272

그린 마케팅 전략을 위한 친환경 패션제품에 대한 소비자의 태도와 구매행동에 관한 연구

주성래, 정명선

복식문화연구 제22권 제4호 (2014.08) pp.511-525