CRM구축에서의 문제점과 중점구축방안에 관한 연구 A Study on the Problems and the Implementation Phases in Building CRM
윤지태, 박재현, 김봉진
- 언어KOR
- URLhttp://db.koreascholar.com/Article/Detail/244949
대한안전경영과학회지
제3권 제1호
(2001.03)
pp.25-34
pp.25-34
대한안전경영과학회
(Korea Safety Management & Science)
초록
With the help of the Internet, communication with customers and the frequency and speed of the problem solving has improved greatly At this point mayor enterprises are paying much attention to CRM and their related markets are expanding rapidly I'll give a bnef introduction to the CRM system and go Into the problems that should be considered and which phase to emphasize when building this system.
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