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SCM환경에서 CRM을 이용한 ATP 모델 연구 ATP Model Related CRM in SCM Environment

박주식, 김원식, 남호기, 박상민
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  • URLhttp://db.koreascholar.com/Article/Detail/244951
대한안전경영과학회지
제3권 제1호 (2001.03)
pp.45-56
대한안전경영과학회 (Korea Safety Management & Science)
초록

In the supply chain, The ATP function doesn't only give customers to confirmation of delivery. It can be used by the core function with ATP rule that can reconcile supplies and demands on the supply chain. Therefore We can acquire the conformation about accuracy on the due date of supplier by using the ATP function of management about real and concurrent access on the supply chain, also can decide the affect about product availability due to forecasting or customer's orders through the ATP. This study analyze the data concerned with ATP and define the necessity on a SCM solution. Under the these environments, after defining the ATP rule that can improve the customer value and data flow related the CRM, we propose the advanced ATP model that proposes the method and classification system that can flexibly aggregate the ATP data with ATP rule on the supply chain.

키워드
저자
  • 박주식
  • 김원식
  • 남호기
  • 박상민