KOREASCHOLAR

AN EMPIRICAL STUDY ON THE RELATIONSHIP BETWEEN RETAILERS’ BUSINESS EXPANSION AND EFFICIENCY: ANALYSIS OF SALES-DRIVEN AND COST-DRIVEN EFFICIENCY

Takumi Tagashira

LanguageENG
URLhttp://db.koreascholar.com/Article/Detail/271996

Download

Global Marketing Conference

2014 Global Marketing Conference at Singapore (2014.07)
pp.988-991

글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)

Keyword

Retail efficiency Retail performance Econometric approach Business expansion Retail chain management

Author

Takumi Tagashira(Kobe University)