KOREASCHOLAR

THE INTERPLAY OF INSTITUTIONAL ENVIRONMENTS AND FIRM CAPABILITIES ON VALUE-CREATING SYNERGY BY EMERGING MARKET FIRMS

Jie Wu, Zefu Wu
  • LanguageENG
  • URLhttp://db.koreascholar.com/Article/Detail/314528
Global Marketing Conference
2016 Global Marketing Conference at Hong Kong (2016.07)
p.45
글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)
Abstract

We integrate institutional theory and the resource-based view of capability to examine the interplay of institutional environments and firm-specific capabilities on value-creating synergy by emerging market firms (EMFs). We argue that EMFs expand into countries with better-developed institutions as a means to overcome poor institutions at home. EMFs that develop strong absorptive capacity and knowledge transfer capability are better able to benefit from a portfolio of complementary sources of knowledge across multiple markets. We analyze data on a sample of manufacturing firms’ international expansion to demonstrate that expansion into a host country with a better-developed institutional environment promotes innovation success. This effect was found to be stronger for firms with strong absorptive capacity and well-developed knowledge transfer capability.

Author
  • Jie Wu(University of Macau, China/Leeds University Business School, UK)
  • Zefu Wu(Huaqiao University, China)