KOREASCHOLAR

A FORMALIZED FRAMEWORK OF TOURISTS’ MENTAL PICTURES OF DESTINATIONS A FORMALIZED FRAMEWORK OF TOURISTS’ MENTAL PICTURES OF DESTINATIONS

Alexander Josiassen, Florian Kock
  • LanguageENG
  • URLhttp://db.koreascholar.com/Article/Detail/315124
Download
Global Marketing Conference
2016 Global Marketing Conference at Hong Kong (2016.07)
pp.1068-1072
글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)
Keyword
touriststourismmental picturedestination
Author
  • Alexander Josiassen(Copenhagen Business School, Denmark)
  • Florian Kock(Copenhagen Business School, Denmark)