KOREASCHOLAR

THE DETERMINANTS OF GROWTH AND DECLINE IN MOBILE GAME DIFFUSION

Jisu Yi, Youseok Lee, Sang-Hoon Kim
  • LanguageENG
  • URLhttp://db.koreascholar.com/Article/Detail/315155
Global Marketing Conference
2016 Global Marketing Conference at Hong Kong (2016.07)
pp.1185-1190
글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)
Keyword
Author
  • Jisu Yi(Seoul National University, Republic of Korea)
  • Youseok Lee(Seoul National University, Republic of Korea)
  • Sang-Hoon Kim( Seoul National University, Republic of Korea)