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CREATING AND SHARING A BIGGER VALUE -DUAL PROCESS MODEL OF INTER-FIRM CSV TO FIRM PERFORMANCE CREATING AND SHARING A BIGGER VALUE -DUAL PROCESS MODEL OF INTER-FIRM CSV TO FIRM PERFORMANCE

Hyeonmi Yoo, JaeWook Kim
  • LanguageENG
  • URLhttp://db.koreascholar.com/Article/Detail/315235
Global Marketing Conference
2016 Global Marketing Conference at Hong Kong (2016.07)
pp.1570-1572
글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)
Author
  • Hyeonmi Yoo(Hanshin University, Korea)
  • JaeWook Kim(Korea University, Korea)