KOREASCHOLAR

CONTRIBUTIONS OF OVERSEAS R&D SUBSIDIARIES TO HEADQUARTER INNOVATION PERFORMANCE: THE MODERATING ROLE OF THE EXTERNAL EMBEDDEDNESS AND ABSORPTIVE CAPACITY

Yura Jung, Chul Lee, Jina Kang
  • LanguageENG
  • URLhttp://db.koreascholar.com/Article/Detail/325922
Global Fashion Management Conference
2017 Global Fashion Management Conference at Vienna (2017.07)
p.434
글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)
Abstract

Overseas R&D subsidiaries contribute to the cross -border knowledge sourcing of MNC headquarter by providing tacit and context specific knowledge and reducing the searching cost of the headquarter

Author
  • Yura Jung(Seoul National University, Republic of Korea)
  • Chul Lee(Seoul National University, Republic of Korea)
  • Jina Kang(Seoul National University, Republic of Korea)