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THE IMPACT OF DIGITAL TECHNOLOGIES ON LUXURY RETAILERS’ SUSTAINABILITY

Virginia Vannucci, Raffaele Donvito, Silvia Ranfagni
  • LanguageENG
  • URLhttp://db.koreascholar.com/Article/Detail/372467
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Global Fashion Management Conference
2019 Global Fashion Management Conference at Paris (2019.07)
pp.234-235
글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)
Keyword
luxury retailingsustainabilitydigital technology
Author
  • Virginia Vannucci(University of Florence, Italy)
  • Raffaele Donvito(University of Florence, Italy)
  • Silvia Ranfagni(University of Florence, Italy)