KOREASCHOLAR

HOW DO BORN GLOBAL FIRMS GROW UP? THE ROLE OF FIRM CAPABILITIES DURING THE INTERNATIONALIZATION PROCESS

Jieke Chen, Timo Mandler
  • LanguageENG
  • URLhttp://db.koreascholar.com/Article/Detail/400770
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Global Marketing Conference
2020 Global Marketing Conference at Seoul (2020.11)
pp.306-307
글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)
Keyword
born global firmsinternationalizationfirm capabilitiesfirm growth
Author
  • Jieke Chen(Leeds University Business School, United Kingdom)
  • Timo Mandler(Toulouse Business School, France)