KOREASCHOLAR

JAPANESE FIRMS’ USE OF DUAL DISTRIBUTION CHANNELS IN EXPORT MARKETS

Ryuta Ishii
  • LanguageENG
  • URLhttp://db.koreascholar.com/Article/Detail/400779
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Global Marketing Conference
2020 Global Marketing Conference at Seoul (2020.11)
p.325
글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)
Keyword
export channelsmultichannelentry modeorganizational capability
Author
  • Ryuta Ishii(Fukui Prefectural University, Japan)