KOREASCHOLAR

THE DOWNTURN OF CHINSE TOURISM SHOPPING IN JAPAN: MODERATORS OF SHOPPING SATISFACTION AND SHOPPING DESTINATION LOYALTY

Pei Zhang, Min Young Lee
  • LanguageENG
  • URLhttp://db.koreascholar.com/Article/Detail/401162
Global Marketing Conference
2020 Global Marketing Conference at Seoul (2020.11)
pp.700-703
글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)
Table Content
ABSTRACT
INTRODUCTION
LITERATURE REVIEW
    Perceived Shopping Value
    Perceived Destination Support for Shopping
    Moderating effects in shopping tourism
METHODOLOGY
CONCLUSION
SELECTED REFERENCES
Author
  • Pei Zhang(University of Kentucky)
  • Min Young Lee(University of Kentucky)