KOREASCHOLAR

INVESTIGATING CUSTOMER-SERVICE ROBOTS INTERACTIONS IN EMBARRASSING SERVICE ENCOUNTERS

Valentina Pitardi, Jochen Wirtz
  • LanguageENG
  • URLhttp://db.koreascholar.com/Article/Detail/401179
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Global Marketing Conference
2020 Global Marketing Conference at Seoul (2020.11)
pp.826-827
글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)
Keyword
service robotsartificial intelligencecustomer embarrassmentembarrassing service encounters
Table Content
ABSTRACT
INTRODUCTION
Author
  • Valentina Pitardi(University of Portsmouth)
  • Jochen Wirtz(National University of Singapore (NUS))