IDENTIFYING INTERACTIVE VALUE FORMATION IN A PEER-TO-PEER SHARING : A TEXT-MINING APPROACH
Hyunsu Kim, Hyejo Hailey Shin, Kevin Kam Fung So
- LanguageENG
- URLhttp://db.koreascholar.com/Article/Detail/401239
Global Marketing Conference
2020 Global Marketing Conference at Seoul
(2020.11)
pp.1057-1062
pp.1057-1062
글로벌지식마케팅경영학회
(Global Alliance of Marketing & Management Associations)
Table Content
Introduction
Literature Review
Methodology
Results
Conclusions and Recommendations
References
Literature Review
Methodology
Results
Conclusions and Recommendations
References
Author