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INTERNET ADDICTION CONTINUUM MODERATES AUGMENTED REALITY APP EXPERIENCES

Brigitte Stangl, Margit Kastner, Dandison Ukpabi, Sangwon Park
  • LanguageENG
  • URLhttp://db.koreascholar.com/Article/Detail/401240
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Global Marketing Conference
2020 Global Marketing Conference at Seoul (2020.11)
pp.1063-1064
글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)
Keyword
augmented realityexperience designinternet addictionemotional perceptionmobile applications
Table Content
ABSTRACT
References
Author
  • Brigitte Stangl(University of Surrey)
  • Margit Kastner(WU Vienna University of Economics and Business)
  • Dandison Ukpabi(University of Jyväskylä)
  • Sangwon Park(The Hong Kong Polytechnic University)