KOREASCHOLAR

A STUDY ON THE DEVELOPMENT OF THE SCALE FOR SNS ACTIVITIES AS A LEISURE: FOCUSED ON INSTAGRAM

Heeju Chae, Taehee Lee, Jihyo Kim, Sijun Sung
  • LanguageENG
  • URLhttp://db.koreascholar.com/Article/Detail/401849
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Global Marketing Conference
2020 Global Marketing Conference at Seoul (2020.11)
pp.1189-1191
글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)
Keyword
SNS leisure activitiesInstagramscale development
Table Content
ABSTRACT
    Introduction
    Literature Review
    Research Method
    Result and Discussion
    References
Author
  • Heeju Chae(Kyungsung University)
  • Taehee Lee(Kyungsung University)
  • Jihyo Kim(Kyungsung University)
  • Sijun Sung(Pusan National University)