KOREASCHOLAR

BUSINESS MODEL INNOVATIONS FOR SMART BUILDING ECOSYSTEM

Jukka Hemilä
  • LanguageENG
  • URLhttp://db.koreascholar.com/Article/Detail/401858
Global Marketing Conference
2020 Global Marketing Conference at Seoul (2020.11)
pp.1251-1254
글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)
Abstract

In the ongoing project, the major building technology companies in Finland are joining forces to research and develop a platform based ecosystem in the intelligent building context. From the business perspective, one of the main question is which kind of business model is needed in the future ecosystem. Keywords: smart buildings; platform economy; ecosystem; business model innovations

Table Content
ABSTRACT
Introduction
Research approach
Findings
Conclusions
Author
  • Jukka Hemilä(VTT Technical Research Centre of Finland Ltd)