KOREASCHOLAR

CAN WE USE FINANCIAL SERVICE CONSUMPTION TO PREDICT MATERIALISM? AN EMPIRICAL STUDY IN US

Heejung Park, Annie Pei-I Yu
  • LanguageENG
  • URLhttp://db.koreascholar.com/Article/Detail/401893
Global Marketing Conference
2020 Global Marketing Conference at Seoul (2020.11)
pp.1359-1363
글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)
Table Content
ABSTRACT
    Introduction
    Data
    Variables
    Result
    Conclusion
REFERENCES
Author
  • Heejung Park(University of Wyoming)
  • Annie Pei-I Yu(National Chung Cheng University)