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A SYSTEMATIC ANALYSIS OF THE EFFECTS OF MOBILE PHONE APPLICATIONS ON PHYSICAL ACTIVITY
Masoumeh Hosseinpour, Ralf Terlutter, Holger Roschk
Language
ENG
URL
http://db.koreascholar.com/Article/Detail/401915
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Global Marketing Conference
2020 Global Marketing Conference at Seoul (2020.11)
pp.1483-1484
글로벌지식마케팅경영학회
(Global Alliance of Marketing & Management Associations)
Keyword
mobile phone application
physical activity
consumers
Table Content
ABSTRACT
REFERENCES
Author
Masoumeh Hosseinpour(University of Klagenfurt)
Ralf Terlutter(University of Klagenfurt)
Holger Roschk(University of Klagenfurt)