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THE RELEVANCE OF INTIMACY WITH MY INTELLIGENT VIRTUAL ASSISTANT

Patrícia Garrotes, Sandra Maria Correia Loureiro
  • LanguageENG
  • URLhttp://db.koreascholar.com/Article/Detail/410238
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Global Fashion Management Conference
2021 Global Fashion Management Conference at Seoul (2021.11)
pp.185-188
글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)
Keyword
virtual intimacyattachment strengthcustomer loyaltyfashion industrywillingness to recommend
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ABSTRACT
References
Author
  • Sandra Maria Correia Loureiro(scte-Instituto Universitário de Lisboa and Business Research Unit (BRU-IUL))
  • Patrícia Garrotes(Iscte-Instituto Universitário de Lisboa)