ANTECEDENTS, MANIFESTATIONS, AND OUTCOMES OF CORPORATE ACTIVISM: A SYSTEMATIC LITERATURE REVIEW
- LanguageENG
- URLhttp://db.koreascholar.com/Article/Detail/422985
p.994
Following the Antecedents, Methods, and Outcomes (AMO) framework, this paper contributes to a better understanding of corporate activism (CA) in an international context. Through an in-depth review of publications over the past 33 years, we aim to shed light on the rising trend of CA and identify its most important antecedents, manifestations, and the short-term and long-term consequences of CA. In this context, we focus particularly on cross-country differences. Guided by the scientific Procedures and Rationales for a Systematic Literature Reviews Protocol (SPAR-4-SLR), this paper offers a framework-based systematic literature review on CA. We observe that the topic of CA is somewhat underexplored in the literature. Moreover, CA is very often misinterpreted, and lines between CA and similar terms, such as Corporate Social Responsibility, CEO activism, and lobbying often remain blurred. Nevertheless, our review identifies a rising trend among companies to express their stance on various controversial issues. Reflecting this trend, we can also witness a substantial increase in the number of studies on CA over the past two years. Through the articles identified in our literature review, we improve the understanding of the common antecedents and manifestations of CA, but also observe a lack of conceptual clarity in many extant contributions on CA. As to the outcome of CA, the literature indicates that the long-term and shortterm consequences of CA also still call for further analysis. The international nature and ramifications of CA, recently highlighted by the considerable CA in response to the war between Russia and Ukraine and its spillover effect worldwide, is neglected in current research. Thus, given the international dimension of some CA there is a particular need to research both, national idiosyncrasies and international consequences of CA.