KOREASCHOLAR

USE OF AI INNOVATIVE SOLUTIONS FOR REDUCING FASHION ONLINE RETURNS

María-Ángeles Burguera, Silvia Pérez-Bou
  • LanguageENG
  • URLhttp://db.koreascholar.com/Article/Detail/434407
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Global Fashion Management Conference
2024 Global Fashion Management Conference at Milan (2024.07)
p.26
글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)
Keyword
Artificial Intelligence AIOnline returnsSustainabilityE-commerceVirtual assistantsFashion
Author
  • María-Ángeles Burguera(ISEM Fashion Business School-University of Navarra)
  • Silvia Pérez-Bou(ISEM Fashion Business School-University of Navarra)