KOREASCHOLAR

ATTENDING INTERNATIONAL LUXURY FASHION SHOWS: DRIVERS AND MODERATING FACTORS OF CONSUMERS' TRAVEL INTENTIONS

Norman Peng, Annie Chen
  • LanguageENG
  • URLhttp://db.koreascholar.com/Article/Detail/434418
Global Fashion Management Conference
2024 Global Fashion Management Conference at Milan (2024.07)
pp.59-63
글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)
Author
  • Annie Chen(University of Roehampton, United Kingdom)
  • Norman Peng(Glasgow Caledonian University, United Kingdom)