KOREASCHOLAR

THE RELATIONSHIP BETWEEN DIGITAL FASHION TYPES AND THE PURCHASE OF DIGITAL LUXURY ITEM

Minyoung Lee, Sanghyun Kim, Joonheui Bae
  • LanguageENG
  • URLhttp://db.koreascholar.com/Article/Detail/434507
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Global Fashion Management Conference
2024 Global Fashion Management Conference at Milan (2024.07)
p.327
글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)
Keyword
Digital twin fashionDigital LuxurySelf-integrationCompeting goalAugment reality
Author
  • Minyoung Lee(Kyungpook National University)
  • Sanghyun Kim(Kyungpook National University)
  • Joonheui Bae(The Hong Kong Polytechnic University)