KOREASCHOLAR

A STUDY ON THE DEVELOPMENT OF LOCAL CULTURE AND ART CONTENTS FOR MARKETING IMPLICATIONS

Juhyun Kim

LanguageENG
URLhttp://db.koreascholar.com/Article/Detail/435017

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Global Fashion Management Conference

2024 Global Fashion Management Conference at Milan (2024.07)
p.653

글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)

Keyword

Local contents Culture and art contents Glocalism Content development

Author

Juhyun Kim(Kyungsung University)