KOREASCHOLAR

SOCIAL ELEMENTS OF INNOVATIVE/TRADITIONAL PRACTICES IN SUBSISTENCE ENTREPRENEURSHIP: EXAMINING SUBSISTENCE ENTREPRENEURS IN SOUTHERNMOST RURAL THAILAND ON THE ROLE OF TECHNOLOGY IN SHAPING BEHAVIORS

Yupin Patarapongsant, Roland Gau

LanguageENG
URLhttp://db.koreascholar.com/Article/Detail/441574

Download

Global Marketing Conference

2025 Global Marketing Conference at Hong Kong (2025.07)
pp.75-77

글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)

Keyword

Author

Yupin Patarapongsant(Chulalongkorn University, Thailand)
Roland Gau(National YangMing ChiaoTung University, Taiwan)