KOREASCHOLAR

DIVERSITY AND PROSOCIAL BEHAVIOR: THE ROLES OF DEPRIVATION AND EMPATHY

Jungsil (David) Choi, Seongsoo (Simon) Jang
  • LanguageENG
  • URLhttp://db.koreascholar.com/Article/Detail/442351
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Global Marketing Conference
2025 Global Marketing Conference at Hong Kong (2025.07)
p.157
글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)
Keyword
Prosocial behaviorDiversityDeprivationResource scarcityDonation
Author
  • Jungsil (David) Choi(Cleveland State University, USA)
  • Seongsoo (Simon) Jang(Cardiff University, UK)