KOREASCHOLAR

DESIGN ETHNOGRAPHY FOR AUTHENTIC AND INFORMATIVE VR-ENABLED EXPERIENTIAL TOURISM

Haoran Zhang, Alex Ivanov
  • LanguageENG
  • URLhttp://db.koreascholar.com/Article/Detail/442358
Download
Global Marketing Conference
2025 Global Marketing Conference at Hong Kong (2025.07)
pp.164-170
글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)
Keyword
VR-Enabled Experiential TourismVirtual RealityDigital Tourism ExperiencesEthnographyChinese Tea Tourism
Author
  • Haoran Zhang(The Hong Kong Polytechnic University, Hong Kong)
  • Alex Ivanov(The Hong Kong Polytechnic University, Hong Kong)