KOREASCHOLAR

HOW DOES REGULATORY FOCUS INFLUENCE CONSUMERS’ SHARING OF AI GENERATED PHOTOS?

Yi Xie, Xiyuan Zhang, Yanhong Zhang
  • LanguageENG
  • URLhttp://db.koreascholar.com/Article/Detail/442391
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Global Marketing Conference
2025 Global Marketing Conference at Hong Kong (2025.07)
p.203
글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)
Keyword
AI Generated Personal PhotosAuthenticityRegulatory FocusSelf-verification MotivationSelf-enhancement Motivation
Author
  • Yi Xie(Beijing Normal University, China)
  • Xiyuan Zhang(University of International Business and Economics, China)
  • Yanhong Zhang(Shandong Women’s University, China)