KOREASCHOLAR

THE ROLE OF THE ATTRIBUTES OF FASHION TREND AI ANALYSIS TOOLS IN SHAPING CONSUMER INTENTIONS

Xiaohong Xu, Eunju Ko, Minjung Cho
  • LanguageENG
  • URLhttp://db.koreascholar.com/Article/Detail/442405
Global Marketing Conference
2025 Global Marketing Conference at Hong Kong (2025.07)
p.230
글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)
Author
  • Xiaohong Xu(Yonsei University, Republic of Korea)
  • Eunju Ko(Yonsei University, Republic of Korea) Corresponding author
  • Minjung Cho(The Hong Kong Polytechnic University, Hong Kong)