KOREASCHOLAR

IMPACT OF COLLABORATIVE AI-HUMAN CONTENT ON POSITIVE CONSUMER EXPERIENCE

Hyukjin Jung, Hanku Kim
  • LanguageENG
  • URLhttp://db.koreascholar.com/Article/Detail/442522
Global Marketing Conference
2025 Global Marketing Conference at Hong Kong (2025.07)
p.375
글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)
Author
  • Hanku Kim(Kyungpook National University, Republic of Korea)
  • Hyukjin Jung(Kyungpook National University, Republic of Korea)