KOREASCHOLAR

IMPACT OF COLLABORATIVE AI-HUMAN CONTENT ON POSITIVE CONSUMER EXPERIENCE

Hyukjin Jung, Hanku Kim

LanguageENG
URLhttp://db.koreascholar.com/Article/Detail/442522

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Global Marketing Conference

2025 Global Marketing Conference at Hong Kong (2025.07)
p.375

글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)

Keyword

AI-Human Collaboration AI-Generated Content Human Editing Consumer Experience Well-Being

Author

Hanku Kim(Kyungpook National University, Republic of Korea)
Hyukjin Jung(Kyungpook National University, Republic of Korea)