KOREASCHOLAR

TO SACRIFICE OR NOT? PERCEIVED VALUE OF SACRIFICE GREEN INITIATIVES AND CONSUMER VALUES ON LUXURY HOTEL GUESTS’ PERCEPTIONS AND PREFERENCES

Jeffery Xie, Sean Lee, Fabio Costa, Steve Dix
  • LanguageENG
  • URLhttp://db.koreascholar.com/Article/Detail/442575
Global Marketing Conference
2025 Global Marketing Conference at Hong Kong (2025.07)
p.451
글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)
Author
  • Jeffery Xie(Curtin University, China)
  • Sean Lee(Curtin University, Australia)
  • Fabio Costa(Curtin University, Australia)
  • Steve Dix(Curtin University, Australia)