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THE TICKING CLOCK: HOW TIME-OF-DAY AFFECTS THE HELPFULNESS OF REVIEW
Jonghwan Kim, Danbi Kim, Shijin Yoo
Language
ENG
URL
http://db.koreascholar.com/Article/Detail/442627
Download
Global Marketing Conference
2025 Global Marketing Conference at Hong Kong (2025.07)
p.499
글로벌지식마케팅경영학회
(Global Alliance of Marketing & Management Associations)
Keyword
Time-of-day
Review Length
Review Helpfulness
Reviewer Reputation
Author
Jonghwan Kim(Korea University Business School, Republic of Korea)
Danbi Kim(Korea University Business School, Republic of Korea)
Shijin Yoo(Korea University Business School, Republic of Korea)